Legal

Privacy Policy

How we collect, use and protect your personal information.

Prime Step Realty (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share and safeguard your personal information when you visit our website www.primesteprealty.com/ submit an enquiry, or use our resale property services in Greater Noida. By using our website or engaging with us, you consent to the practices described in this policy.

1. Information We Collect

We may collect the following categories of information:

  • Contact Information: your name, mobile number, email address and any details you provide through enquiry forms, callback requests or consultations.
  • Property Preferences: your budget, preferred project (e.g. Jaypee Greens, Migsun, SKA, Unitech, Purvanchal), configuration and location interests.
  • Usage Data: IP address, browser type, device information, pages visited and other analytics collected automatically when you use our website.
  • Communication Records: records of your interactions with us via phone calls, WhatsApp, SMS and email.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and callback requests.
  • Schedule consultations and arrange property site visits.
  • Share resale listings, availability, price updates and relevant offers.
  • Improve our website, services and customer experience.
  • Comply with RERA and other applicable legal and regulatory requirements.
  • Detect, prevent and address fraud, misuse or security issues.

3. Sharing of Your Information

We do not sell your personal information to third parties.

  • Service Providers: : trusted partners who help us operate our business, such as IT, hosting, analytics, marketing and communication providers, bound by confidentiality obligations.
  • Legal Authorities: where necessary to progress a specific enquiry or transaction you have requested, and with your knowledge.
  • Business Partners: when required by law, regulation, court order or to protect our legal rights.

4. Data Retention

We retain your contact and enquiry data for a period of up to 3 years, or for as long as necessary to fulfil the purposes described in this policy, resolve disputes, and comply with our legal and regulatory obligations. When data is no longer required, we take reasonable steps to securely delete or anonymise it.

5. Cookies & Tracking Technologies

Our website uses cookies and similar technologies, including essential cookies (required for the site to function), analytics cookies (to understand how visitors use the site) and marketing cookies (to show relevant advertisements, including via Google Ads and similar platforms). You can manage or disable cookies through your browser settings, though some features of the website may not function properly as a result.

6. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or alteration. However, please note that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Your Rights

Subject to applicable law, you have the right to

  • Access the personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information.
  • Withdraw your consent to marketing communications at any time.
  • Lodge a complaint with the relevant data protection authority.

8. Our website may contain links to third-party websites, developer pages or external services.

We are not responsible for the privacy practices, content or security of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children's Privacy

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information, please contact us and we will take steps to delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date. We encourage you to review this policy periodically. Continued use of our website or services after changes are posted constitutes acceptance of the revised policy.

11. Contact Us

If you have any questions or requests regarding this Privacy Policy or your personal information, please contact us: